As new platforms and techniques are adopted to reach customers and increase consumer involvement, potential legal issues should always be considered to keep advertisers (and their clients) out of hot water. At the upcoming Digital Non Conference, a panel of experienced Intellectual Property attorneys will discuss legal issues relating to the increasing gamification of advertising campaigns in the digital and mobile environments. Topics will include how patents, trademarks, copyrights, privacy law, and the right of publicity can create both opportunities and risks for marketers in the mobile and gamified realms.
The panel will include Karen Gaunt (Partner, Wood Herron & Evans LLP), Tom Humphrey (Co-Founder of mobile app developer Versaries, LLC and Partner, Wood Herron & Evans LLP), and Sean Owens (Chair of Ad2 Cincinnati’s Government Relations Committee and Associate, Wood Herron & Evans LLP). Scheduled to take place at 1:45pm on Wednesday, September 14th, at Lunar Lounge (corner of 5th and Elm), more information is available at digitalcincinnati.org.
This panel discussion is brought to you in part by Ad2 Cincinnati’s Government Relations Committee. If you would like to get involved and help keep Ad2 Cincinnati and its members on the right side of The Man, contact Sean at sowens@whepatent.com.